Like Wind on a Dry Branch Animation

Client: WEBTOON

Software: Photoshop, After Effects

Brief: Create a romantic animation that mimics the “Who got your smilin’ like that?” viral trend

Tiktok Trend

Animation Style Reference

WEBTOON Joy is a popular accounts that posts high performing fan animations, and we wanted to recreate that style for this trend.

Storyboard

Asset Prep

Animation

To achieve the “WEBTOON Joy” cinematic look, we implemented fast cuts, faux depth of field, and handheld camera movement. We also honed in on color correction and lighting to nail a dreamy, romantic tone

Performance

• Animation in particular called out in the comments